SalesMail Blog

Welcome to Boot Camp Basics, where we’re diving into the art of camera confidence so you can feel bold while you broadcast. 

Direct your gaze at the camera lens, not yourself. It might feel odd at first, especially in selfie mode, where the natural urge to watch your own movements is strong. But you can overcome that by flipping your phone around. You won't be able to see yourself, which might feel like flying blind. However, this forces you to focus on where the lens is, and as a bonus, the rear camera often records in higher quality.

From simple adjustments (like the lens gaze) to transformative practices (like a pre-recording ritual), your journey to bold broadcasting starts right here. Read or watch on to explore more empowering techniques for camera confidence.

January's SalesMail of the Month is here!

Check out this SalesMail from Rhiannon Gilmore, Community Relations Director
 for Westmont of Culver City. This SalesMail is an update on the construction of their new community.

Kicking off the 'Immaculate Scene Scheme', start by simply making sure your backdrop is crisp and clutter-free. A clean, professional background isn't just easy on the eyes; it ensures your message delivers without competition.

In this episode, we delve into the essentials of setting the perfect scene through strategic background choices, subtle branding integrations, and effective use of space to ensure your video stands out in the busiest of inboxes.

Whether you're a video messaging virtuoso or just starting to dip your toes in, these tips are your golden ticket to video mail that's not just seen but remembered. Let's dive in and make every video mail a masterpiece of engagement and connection!

In a world where first impressions dictate success, your video's frame isn't just a square—it's your stage. Optimizing your Frame Game enhances message clarity, captivates viewers, and ensures your content takes center stage.

Poor framing, just like a bad stage, can make it difficult for viewers to focus on your message. For example, a crooked frame could create a sense of discomfort, which might draw attention away from you, the subject. To help you create a more immersive video, align the top of your phone to be parallel with the ceiling and floor.

From the rule of thirds to advanced camera positioning, we've got you covered. Maximize the impact of your message, engage your audience, and turn your frame into a stage for success with our SalesMail framing techniques.

November's SalesMail of the Month is here!

Check out this SalesMail from Rebecca Lally, Leasing Professional
 for Towne Properties. This SalesMail is an awesome virtual tour that Rebecca can use again and again!

Hey there video connoisseurs! In the video below, we're diving into the world of lighting to optimize your video mail game. Whether you're a beginner or a pro, we've got tips to make you shine.

Lighting holds the power to transform your video mail messages from ordinary to extraordinary. It's not just about being visible; it's about being seen in the best possible light —literally! Good lighting ensures clarity, enhancing your facial expressions, gestures, and overall presence on screen. It sets the stage for professionalism, making your message clearer and more engaging. 

Ultimately, quality lighting is your secret weapon to stand out, leave a lasting impression, and establish a strong connection with your viewers, making them eager to engage with your video content.

Although we love to see our SalesMailer's smiling faces in their videos, we challenged them to make videos that didn't prioritize a face on screen in The Face Off Challenge.

We chose winners from five different categories: resident testimonials, videos with animals, resident moments, event highlights, and virtual tours. Keep reading to see who won!

Most people know that videos are a great way to grab attention on social media. Video is a medium that can quickly and clearly communicate a wealth of information in a way that is much more accessible and entertaining than a paragraph or graphic. However, not every social media platform is equipped with the data-tracking resources social media marketers desire. That’s where SalesMail can be an indispensable tool! 

Using SalesMail videos on social media is a great way to diversify your content mix with videos, increase interactivity with clickable social content, and inform you of your audience’s interactions with SalesMail’s engagement features.

Our users frequently ask us, “what’s the best way to post SalesMail to social media?”  

So, in this article, we detail the best practices for sharing SalesMail videos on your social media platforms.  

SalesMail is a market-leading branded video messaging application that allows you to instantly record personalized video messages that you can send via email, text message, or through any of your other favorite messaging apps. With SalesMail, you instantly build trust, develop great relationships, and get responses faster.  

Today we discuss how video mail is an undeniably effective tool for driving opens and clicks for your marketing communications. 

While video mail has been traditionally used in a one-to-one capacity, using it in a one-to-many capacity can be a game-changer for email marketers.