SalesMail Blog

Abbigail Madden

Abbi is SalesMail's Digital Marketing Director. When she isn't writing copy, posting on social, or sending emails, you can find her reading, crafting, or hiking. Connect with her on LinkedIn to stay up to date on all things SalesMail!
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Recent Posts

November 2023 SalesMail of the Month

Dec 13, 2023 12:00:00 PM / by Abbigail Madden posted in Video Mail, SalesMail, SalesMail of the Month

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November's SalesMail of the Month is here!

Check out this SalesMail from Rebecca Lally, Leasing Professional
 for Towne Properties. This SalesMail is an awesome virtual tour that Rebecca can use again and again!

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October 2023 SalesMail of the Month

Nov 7, 2023 9:00:00 AM / by Abbigail Madden posted in SalesMail of the Month

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October's SalesMail of the Month is here!

Check out this SalesMail from Rebecca Merriman, Community Sales Director for the Arbor at BridgeMill. This SalesMail is an incredible video about the life of a beloved resident, Jim!

 

Thank you Rebecca, Jim and the Arbor at Bridge Mill team for using SalesMail. Watch Rebecca's SalesMail video below!

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SalesMail Face Off Challenge Winners!

Oct 20, 2023 8:00:00 AM / by Abbigail Madden posted in SalesMail

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Although we love to see our SalesMailer's smiling faces in their videos, we challenged them to make videos that didn't prioritize a face on screen in The Face Off Challenge.

We chose winners from five different categories: resident testimonials, videos with animals, resident moments, event highlights, and virtual tours. Keep reading to see who won!

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September 2023 SalesMail of the Month

Oct 11, 2023 12:00:00 PM / by Abbigail Madden posted in SalesMail of the Month

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September's SalesMail of the Month is here!

Check out this SalesMail from Ashley Martin, Community Relations Director for Harvest Home & Inwood Crossing. Join special guests, Kerri and Mr. Hicks, in this adorable video!

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August 2023 SalesMail of the Month

Sep 7, 2023 11:10:15 AM / by Abbigail Madden posted in SalesMail of the Month

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August's SalesMail of the Month is here!

Check out this SalesMail from Tara Willard, Sales Director for Legend of Hutchinson. It will make you laugh for sure!

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July 2023 SalesMail of the Month

Aug 10, 2023 9:00:00 AM / by Abbigail Madden posted in SalesMail of the Month

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July's SalesMail of the Month is here!

Check out this SalesMail from Krystle Rodriguez, Senior Memory Care Director for Summerfield of Fresno. It is a lovely message fundraising for a great cause!

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Getting the Most Out of Your Call-To-Action Buttons with SalesMail

Aug 8, 2023 12:07:02 PM / by Abbigail Madden posted in Call-To-Action

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CTAs, or call-to-action buttons, are clickable buttons that guide users through your marketing funnel toward a desired conversion. Your CTA buttons can vary in purpose depending on your intended destination. Some of the most common CTAs are:  

  • Download button  
  • Request a Demo button  
  • Learn More button  

Whatever the call-to-action is, the general goal is still the same – get the user to click (maximizing your clickthrough rates) and take a subsequent action.  

With our enterprise video platform, SalesMail’s, CTA Library feature, creating call-to-action buttons just got simpler. This feature houses all your frequent call-to-action buttons in one place – allowing you to quickly select its destination and get your video message out faster! 

Keep reading to learn tips on how you can best use SalesMail to drive clicks on your CTA buttons (with examples)! 

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SalesMail innovates to personalize digital experiences for Multifamily, Senior Living operators

Aug 1, 2023 8:00:00 AM / by Abbigail Madden posted in News

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Personalized video app drives outcomes for sales, staffing, and resident retention teams

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June 2023 SalesMail of the Month

Jul 13, 2023 3:00:00 PM / by Abbigail Madden posted in SalesMail of the Month

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June's SalesMail of the Month is here!

Check out this SalesMail from Haley Hamilton, Sales Director for Commonwealth Senior Living Gloucester House. It is an energetic message celebrating National Pineapple Day!

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Get Social with SalesMail Contest Winners!

Jun 19, 2023 8:00:00 AM / by Abbigail Madden

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Utilizing videos is a widely recognized approach to attract attention on social media platforms. It's a medium that can effectively communicate information in a way that is both engaging and easily digestible, surpassing the limitations of traditional text or graphics.

Last month, we invited all SalesMail users to Get Social with SalesMail, by posting their SalesMail videos to social media. The results? Astonishing!

Our users did a fantastic job utilizing the tips from this blog, to maximize the effectiveness of their SalesMail videos on social media. Keep reading to see who the top five winners were!

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